The Birth of Uptown

By Steve Brown, Dallas Morning News


From the top of the Rosewood Crescent complex you get a stunning view of Dallas’ downtown.

But it’s the forest of towers that surround the Uptown landmark that really catch the eye.

New residential high-rises, office towers and luxury hotels line the streets surrounding the Crescent. And $1 billion in new projects are on the way.

The view was much different 30 years ago when the Crescent opened its door.

In the spring of 1986 when the Crescent held its grand opening party, the area now called Uptown was a hodge-podge of car lots, Mexican restaurants and run-down housing.

Today, it’s the most expensive patch of real estate in North Texas.

The Crescent gets a lot of credit for making Uptown into the current boomtown.

The landmark office, hotel and retail complex impacted the north side of downtown Dallas the way Rockefeller Center helped shape Midtown Manhattan.

The Crescent focused new attention on an area folks once just drove through in a hurry on their way to someplace else — the Park Cities or the entry to the Dallas North Tollway.

It started the migration of major downtown office tenants north of Woodall Rogers Freeway.

And the Crescent set the quality bar for other Uptown developments that would follow in the coming decades.

The Crescent has turned out of be one of Dallas’ best big ideas.

Read the full article


About Cliff Bogart

Commercial Real Estate Broker, Commercial RE Instructor, CCIM Instructor, runner, triathlete, movie geek, father and husband.
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